Healthcare recruiting · Matched pairs · Nationwide

Doctor-patient interview recruiting.

Real conversations need a real doctor and their real patient, in the same session, on the same day. RC Horowitz recruits matched physician and patient pairs, screens both sides to your spec, and coordinates two schedules so the session actually happens.

Request a bid How pairing works

Who we pair

Two respondents. One relationship.

A matched pair is harder than two separate recruits: the patient has to qualify, the physician has to qualify, and they have to be each other's patient and doctor. We screen for all three.

Treating physicians

Primary care physicians and specialists who manage the condition, screened for specialty, practice setting, patient volume, and prescribing experience.

Their patients

Patients diagnosed with the condition and currently under that physician's care, at the stage and on the treatment your study needs.

Other care-team pairs

Nurse practitioners, physician assistants, pharmacists, or care coordinators with their patients, when the conversation you want to study happens with them.

Caregivers in the room

A parent, spouse, or adult child who attends appointments, for pediatric and caregiver-led conditions.

How we make pairs happen

Two screeners, two consents, one calendar.

Pairs fall apart at scheduling. Our recruiters manage both sides until the session starts.

Start from either side

We can start with the physician and invite a qualifying patient through the practice, or start with the patient and recruit their treating physician.

Whichever is faster for your audience.

Screen both

Each person is screened against their own criteria, and we confirm the treating relationship is real and current.

Both qualified, and truly a pair.

Consent and comfort

Both are told exactly what will be observed or recorded, and each agrees separately, before anything is scheduled.

No surprises in the room.

Schedule and confirm

We lock a time that works for the practice and the patient, confirm both the day before, and keep standby pairs ready where we can.

Two people, on time.

Recent doctor-patient pairs

Conditions where the conversation matters.

A sample of the conditions where we have recently recruited treating physicians together with their own patients. There are many others.

Conditions

Desmoid tumorsPsoriasis (PSO)Psoriatic arthritis (PsA)Atopic dermatitis (AD)

Pairs

Specialist + patientPhysician + caregiverPatient + caregiver

From our files

Filmed in the exam room.

Gynecologists + patientsFilmed in-office consultationsFollow-up interviews with each side

An agency working on a major birth control brand wanted to understand the disconnect between time-pressed physicians and their patients.

Working with gynecologists, we recruited patients who already had a routine exam scheduled where a birth control conversation would be typical. A camera was set up before each patient arrived and started by the physician during the consultation. A moderator then spoke separately with the doctor and with the patient to explore where the conversation broke down. The insights shaped strategy and new materials for the brand.

Audiences and formats

Pairs we recruit, sessions we support.

Physician + patientSpecialist + patientNP or PA + patientPharmacist + patientParent + pediatric patientRecorded consultationsPaired IDIsIn-office or online

Questions buyers ask

Before you send the spec.

Is the patient really that physician's patient?

Yes. We confirm the treating relationship with both sides before scheduling, and we do not pair people who only met for the study.

Can the session be recorded or observed?

Yes, when both people agree. We explain exactly what will be recorded and who will watch before either one says yes.

What if one side cancels?

We confirm both the day before and keep standby pairs ready where the audience allows, so one cancellation does not cost you the day.

How is patient health information protected?

We ask consent before collecting health information and again before sharing it with your research team. See our Consumer Health Data Privacy Policy.

Request a bid

Send the spec for both sides.

The fastest read includes the condition, physician specialty, patient criteria, number of pairs, format, markets, and timing.

Request a bid Call (212) 779-0033